• MEGA DEAL
    € 14,75
    ex VAT
    5+1 FREE | 8+2 FREE
    <ul><li>A complete semi-permanent expressive colour palette</li><li>12 specially crafted pure vibrant shades and 1 clear shade</li><li>Full intermixability, beautiful pastelisation and bespoke colouring results</li><li>Fading true-to-tone and lasting up to 20 washes</li><li>Use full head or partial application</li></ul>
  • MEGA DEAL
    € 14,25
    ex VAT
    5+1 FREE | 8+2 FREE
    <ul><li>Suitable for all hair types – instantly tones and refreshes colour with zero lift and damage </li><li>Adds shine to hair that lasts six weeks </li><li>Ideal for express services – it develops in just 20 minutes! </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
  • Offer
    € 9,80
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Versatile hair oil</li><li>Enriched with Camellia Oil and White Tea Extract</li><li>Provides long lasting hydration</li><li>Anti-frizz properties</li><li>Light-weight formulation</li><li>Designed to enhance shine and smooth hair</li></ul>
  • Offer
    € 23,50
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Professional neutralizer for use after perming</li> <li>Offer your clients perm services from trendy curls to alluring waves</li> <li>Vegan and mineral oil free</li> <li>Compatible with Wella Perform Perm products</li></ul>
  • Offer
    € 17,40 € 21,75
    ex VAT
    SAVE 20%
    <ul><li>Ultimate Color Conditioner, a moisturising conditioner that helps reduce porosity to seal pigments in</li> <li>With patented technology. Formulated with glycine & metal purifier to help protect hair from damage due to free radicals and B5 to help lock in moisture</li> <li>Color vibrancy for up to 10 weeks* and revitalised hair from the very first wash and easier & faster detangling***With regular use of Ultimate Color regimen from salon to home**vs. non-conditioning shampoo</li> <li>Smooths hair cuticles for a silky hair feel with up to 86% anti-breakage**vs non-conditioning shampoo</li> <li>Make your hair more you with the Ultimate Color hair regimen, with a formula free of animal-derived ingredients and an irresistible floriental fragrance</li></ul>
  • Offer
    € 28,30
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Intense repair shampoo for damaged hair</li><li>Inspired by spider silk, one of nature’s strongest fibre</li><li>Delicate formula helps to repair damaged hair, leaving the hair clean and cared</li><li>Formulated with EDDS, micronized lipids and amino acids</li><li>Helps to remove metallic impurities through antioxidant action</li></ul>
  • € 34,10
    ex VAT
    <ul><li>Instantly nourishes dry or stressed hair leaving it full of vitality</li><li>Delivers instant nourishment for smooth hair full of vitality</li><li>With Nutri-Enrich Complex</li><li>Helps to protect against further damage</li></ul>
  • € 34,10
    ex VAT
    <ul><li>Long lasting colour protection </li><li>Instant colour vibrancy and protection</li><li>Specially designed for fine to normal coloured hair</li><li>Contains anti-oxidants and vitamins</li><li>Formulated with Color Brilliance-Blend™</li></ul>
  • Offer
    € 7,00
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Contains Bond Builder and Betaine for better hair protection and curl elasticity</li> <li>The alkaline perming lotion features three variants and ready-to-use neutraliser</li> <li>Vegan/no animal-derived ingredients, free of silicones, microplastic or mineral oil</li></ul>
  • € 26,55
    ex VAT
    <ul><li>Deeply nourishes damaged hair and visibly repairs it</li><li>Restores inner and outer strength</li><li>Provides sumptuous moisture after just one use that lasts up to 4 washes*</li><li>Does not weigh hair down</li><li>Leaves hair soft, shiny and smooth</li><li>Vegan formula; suitable for all hair types and for daily use</li></ul>
  • Offer
    € 12,35
    ex VAT
    offers available
    <ul><li>Nourishing weekly hair treatment to deeply hydrate, smooth and add shine</li><li>With Squalane & Omega 9 to deeply nourish the hair from the inside and replenish the outside</li><li>Luxuriously rich, creamy texture</li><li>Use with Ultimate Smooth Shampoo, Conditioner and Miracle Oil Serum for 3 days of smoothness* (*vs. untreated) </li><li>Transformative results on dull, damaged and frizzy hair. Suitable for coloured hair</li></ul>
  • Offer
    € 59,00
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Up to 97% less breakage * .*BlondorPlex 9 + BlondorPlex n°2, vs BlondorPlex 9 alone</li> <li>Deeply strengthens and repairs the hair after lightening with BlondorPlex 9</li> <li>Built-in plex technology</li> <li>Reconstructs inner hair bonds for stronger hair* .*BlondorPlex 9 + BlondorPlex n°2, vs BlondorPlex 9 alone</li> <li>Vegan friendly</li></ul>
  • € 2,15
    ex VAT
    <ul><li>Creates a gel consistency designed for quick bottle applications </li><li>Achieves a zero lift and zero damage true-to-tone demi-permanent colour when mixed with Shinefinity Tints </li><li>Gentle acidic formula contains pH buffer system to regulate the hair’s pH level during development </li><li>Silicone, alcohol and ammonia-free formula that contains no animal derived ingredients </li></ul>
  • Offer
    € 34,50
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Blondor Freelights Bleach from Wella Professionals</li><li>For accurate freehand application</li><li>Up to seven levels of lift</li><li>For use with Freelights Developer</li><li>For natural or pre-coloured hair</li></ul>
  • € 19,25
    ex VAT
    <ul><li>Formulated with Metal Purifier technology to purify and detox hair from metals</li><li>Gently prepares hair for further repair treatment and care routine</li><li>Vegan formula</li><li>Dermatologically tested</li><li>Suitable for all hair types and textures</li></ul>
  • Offer
    € 11,45
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Professional setting lotion spray with a light hold</li><li>Adds volume and natural shine</li><li>Provides heat protection</li><li>Hold level 2</li></ul>
  • MEGA DEAL
    € 15,75
    ex VAT
    5+1 FREE | 8+2 FREE
    <ul><li>Natural-looking, multi-dimensional, luminous colour results</li><li>Up to 100% grey/white coverage and up to 3 levels of lift</li><li>With Microlight Technology for inside out luminosity</li><li>Built-in Metal Purifier to help prevent damage caused in the presence of metals</li><li>Intermixable shades for personalised colour results</li></ul>
  • Offer
    € 19,55
    ex VAT
    offers available
    <ul><li>Nourishes hair in just 30 seconds for smoothness that lasts up to 3 days*</li><li>Up to 85% smoother hair*</li><li>Up to 96 hours frizz control** with a silky shine</li><li>Helps to protect from UV light and heat up to 230°C</li><li>Transformative results on dry, dull and frizzy hair (*vs. untreated. **in 80% humidity)</li></ul>
  • € 32,40
    ex VAT
    <ul><li>Instant frizz reduction & lightweight smoothness</li><li>Deeply penetrates the hair to restore strength using an adapative technology to repair the hair according to its damage level</li><li>Suitable for all hair types and textures</li><li>6x easier detangling</li><li>For best results and healthy looking hair, use together with step 1, 3 and 4 of the Ultimate Repair routine</li></ul>
  • Offer
    € 28,30
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Up to 3 times smoother hair*</li><li>Ideal for deep cleansing</li><li>Provides shiny, luminous hair</li><li>Light moisturising shampoo</li><li>Formulated with camellia oil and white tea extract</li></ul>
  • € 15,80
    ex VAT
    <ul><li>Refresh and maintain brightness of blonde hair</li><li>Contains purple pigments to maintain color vibrancy</li><li>Protects blonde hair colour</li><li>Prevents yellowing and brassiness</li><li>Formulated with Blonde Recharge-Blend</li></ul>
  • € 23,25
    ex VAT
    <ul><li>Bodifying shampoo with Cotton Extract</li><li>Gives lightweight body and removes residues</li><li>For visibly uplifted volume and fuller-looking hair *</li><li>Cotton Extract delivers perfect softness and stability</li><li>For normal to fine hair</li></ul>
  • Offer
    € 16,40
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Professional styling hair mousse with extra firm hold</li><li>Heat protection</li><li>Adds volume</li><li>Hold level 4</li></ul>
  • Offer
    € 13,25
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Gently cleanses the hair</li><li>Removes salt, chlorine and sand</li><li>Helps to provide a deep repairing effect</li><li>Made with pro-vitamin B5</li><li>Adds shine and leaves hair looking healthy</li></ul>
  • Offer
    € 13,30
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Professional anti-frizz hair balm with flexible hold</li><li>Leaves hair luxuriously smooth and with natural movement</li><li>Provides protection against heat and dehydration</li><li>Hold level 2</li></ul>
  • € 17,25
    ex VAT
    <ul><li>Miracle Leave-In Mask, a moisturising hair mask for shine and hair protection</li> <li>With patented technology. Formulated with glycine & metal purifier to help protect hair from damage due to free radicals and B5 to help lock in moisture </li> <li>Color vibrancy for up to 10 weeks* and revitalised hair from the very first wash with up to 4X more resistance to breakage***With regular use of Ultimate Color regimen from salon to home**When using Miracle Leave-in Mask vs. non-conditioning shampoo</li> <li>3-in-1 color care: moisture, anti-breakage & UV protection for healthy-looking color-treated hair</li> <li>Make your hair more you with the Ultimate Color hair regimen, with a formula free of animal-derived ingredients and an irresistible floriental fragrance</li></ul>
  • € 18,20
    ex VAT
    <ul><li>5 in 1 protection from: breakage, UV, heat, mechanical stress & frizz</li> <li>Heat protection: up to 230°C</li> <li>Instant & long-lasting frizz control: for up to 72 hours* *vs. non-conditioning shampoo</li> <li>Hair repair: provides 99% less hair breakage.* *vs non-conditioning shampoo</li> <li>Hair care routine: For best results, use with ultimate repair shampoo, conditioner and mask (weekly)</li></ul>
  • € 23,25
    ex VAT
    <ul><li>Long lasting colour protection </li><li>PH optimised for long lasting colour protection</li><li>Specially designed for coloured coarse hair</li><li>Contains anti-oxidants and vitamins</li><li>Formulated with Color Brilliance-Blend™</li></ul>
  • Offer
    € 16,40
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Professional finishing spray with extra strong hold</li><li>Full control for a finished look</li><li>Provides humidity, UV and heat protection</li><li>With new captivating fragrance inspired by individuality</li><li>Hold level 4</li></ul>
  • € 23,25
    ex VAT
    <ul><li>Deeply cleanses and purifies the hair and scalp</li><li>Removes product build-up</li><li>Supports the natural balance of the scalp</li><li>Formulated with lotus extract</li></ul>
  • Offer
    € 14,45
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Professional finishing spray for a luminous shine</li><li>Provides humidity, UV and heat protection</li><li>Hold level 1</li></ul>
  • Offer
    € 6,30 € 10,50
    ex VAT
    SALE - SAVE 40%
    <ul><li>Bodifying Shampoo with Cotton Extract</li><li>Gives lightweight body and removes residues</li><li>For visibly uplifted volume and fuller-looking hair * </li><li>With Spring Force Blend to help bodify hair</li><li>Cotton Extract delivers perfect softness and stability</li></ul>
  • Offer
    € 12,35
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Professional hair styling gel with strong hold</li><li>Adds unique pearl gloss shine to the hair</li><li>Provides UV protection</li><li>Strong flexible hold to create tousled and texturised styles</li><li>Hold level 3</li></ul>
  • € 29,95
    ex VAT
    <ul><li>Lifts and tones in one single step for both natural and already coloured hair </li><li>2-in-1 creative system that allows you to craft the most personalised colour results, from soft to intense</li><li>Up to 6 levels of lift</li><li>For all off-scalp creative techniques</li><li>Use with Welloxon Perfect and Blondor Freelights developers </li></ul>
  • € 27,40
    ex VAT
    <ul><li>Up to 8 weeks colour protection*</li><li>Helps lock in colour</li><li>Preserves hairs smoothness and shine</li><li>Additional antioxidants improve protection against free radicals</li><li>Clear consistency with luxurious foam leaves hair smooth</li></ul>
  • € 32,90
    ex VAT
    <ul><li>Color Service Post Color Treatment protects and enhances hair colour vibrancy after treatment</li><li>Enriched with Vitamin E for smoothness and shine</li><li>Formulated without silicones</li><li>Colourists' expert products for pre and post colouring and lightening</li></ul>
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